Mobile users are increasing daily, and most of the web internet is from smartphones now. Everyone has a smartphone and can access their personal information, social platforms, and other useful things at their fingertips. This is why companies are focusing more on the mobile version of their products due to high demand.
What Makes A Good Experience on Mobile?
With the smartphone industry growing day by day, usability has a significant influence on the conversions of mobile users. Hence, companies use resources to make the mobile usability experience even better with every passing day.
Web designers need to address the barriers that make mobile usability experience worse. In order to do that, research has to be conducted. Here are the traits one should follow for mobile usability testing:
- Help ensure that users meet their goals
Mobile apps must be tested early and often
The implementation of the test has specific characteristics
The reporting and post-test work are similar the web testing
If these traits are not met, it can impact the conversions and user base of your app or website.
Different industries are adapting mobile usability as the internet users grow with time. These industries include online casino via your mobile device, gaming industry, media and news publishing, eCommerce, banking system, law system, and others. With time, users are relying more on mobile phones than ever.
By comparing the world population in 2005 and 2017, there has been an increase of 32% of internet users worldwide. According to Statista, internet users have been increasing daily, and now the average active internet users are 4.57 billion, including 3.81 billion social media users.
With the rise in mobile usage of the internet, industries are expecting an increase in revenues as well. These industries include eCommerce, banking systems, news publishing, and online casino games. You can play online casino games via your mobile device, making it easier to use slot machines and table games. It’s like sports betting and will be allowed in many states.
The online casino business is thriving. The net worth of the industry is estimated at 45.8 billion and is predicted to rise up to 94.4 billion by the year 2024. Although there are some restrictions in several countries, however, countries like the UK are offering licenses to online casinos. Russia has strict censorship for these casino games since 2006, but people still gamble online in other licensed countries.
Other than licensing issues, mobile usability can increase the reach of the casino business. The more usable the online casino gaming will become for the end-user, the more it will thrive across the globe.
The banking system is very crucial in this century. Coronavirus has impacted the whole world, and most people are expected to adopt the cashless system for a seamless transaction to avoid as much cash interaction as possible. In this situation, a banking system must give its users an app that works safely on transactions and online banking. Mobile usability plays a vital role in this as making payments should be easier to understand for a common man.
The more the population increases, the more crimes, and cases are increasing day by day. Countries are taking steps to make their law systems online and register complaints on their fingertips. Mobile usability is also essential in this regard as when it comes to an ordinary person, the UI must be very advanced and simple to use.